VartaAPI Help
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How do I send a campaign?

Pick an approved template, choose who gets it, test it, then send now or schedule.

Updated 5 October 2026

A campaign sends one approved template to many people at once.

Before you start

  • Your WhatsApp number is connected.
  • You have at least one approved template.

Steps

Filling in a new campaign, step by step
  1. Open Campaigns and press New campaign.
Campaigns: the New campaign button
  1. Give it a name and choose the template.
  2. Fill in the blanks (for example the customer's name).
  3. Choose who receives it: everyone who opted in, people you pick, or by tag or field.
Choosing who receives the campaign
  1. Choose Send now or Schedule a date and time.
  2. Use Send a test first to see it on your own phone.
  3. Press Launch.
When to send, a test message, and the Launch button

People who have opted out are never included.

After sending

A campaign report with the follow-up buttons

Each campaign shows Sent, Delivered, Read and Replied, and why any message failed, in plain words. You can download everyone as a CSV, and start a follow-up with one click to people who didn't receive it, didn't read it, clicked or replied.

Meta limits how many people you can start a chat with in 24 hours. Your current limit is on the Dashboard.
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